August 25, 2017

#2533: Nongshim Shin Ramyun Black (SK Version)

#2533: Nongshim Shin Ramyun Black (SK Version) - South Korea - The Ramen Rater

So for a long time, I’ve wanted to review the South Korean version of Shin Ramyun Black, and I know lots of people have wanted me to. Here in the United States, we have Nongshim America (NSA) in Rancho Cucamonga. Anywhere you find Shin Ramyun Black in the United States, it originates in California. However, Nonshim Korea (NSK) is its origin. You can thank Anders and his girlfriend Ji-Min from South Korea for sending this along! Thanks again! Here’s a little something about the Shin from Wikipedia –

Shin Ramyun/Ramyeon is a brand of instant noodle (including cup ramyeon) that is produced by a South Korean food company Nongshim since October, 1986. It is now exported to over 100 countries, and is the highest selling instant noodle brand in South Korea.

Shin Ramyun is well known for its spicy flavor. It is produced in two kinds: Shin Ramyun,[1] the original one, and Shin Ramyun Black,[2] which was introduced in 2011. A standard package of Shin Ramyun consists of noodles, a sachet of flavoring powder (soup base), and a sachet of vegetable flakes. Shin Ramyun Black contains extra beef stock soup.

Shin Ramyun was introduced in October 1986 by Nongshim. The Nongshim R&D team came up with the idea of Sogogijanguk, a Cabbage and Beef Stew, which is one of the most popular traditional South Korean dishes.[3]

After Shin Ramyun was introduced, Nongshim’s market share hit 46.3% in 1987, and exceeded 50% for the first time in 1988 (53.8%).[4] With the market share of over 20% just by itself, Shin Ramyun is a leading brand of the instant noodles in Korea.

In 2015, Shin Ramyun has achieved 28 billion units sold since it was first introduced.[5] Shin Ramyun is listed on the National Brand Consumption Index (NBCI)[6] as the number 1 brand in South Korea (2012~2016) for its brand awareness and brand power.[7]

The name of Shin Ramyun is from a Chinese character Shin (), which means “spicy.” Shin Ramyun uses red and black packaging with the emphasized calligraphic word “辛”.[3] The meaning of the Chinese character is shown on the background of the package. Nongshim decided to emphasize the Chinese character Shin (辛) for their brand with a belief that a single Chinese character delivers the brand image better than written in Korean. Additionally, the character is the surname of both the founder of Nongshim and his elder brother, who started Lotte.

Ok bam there’s a little snippet of info. Indeed, Shin Ramyun is quite a phenomenon in the instant noodle world. Let’s check out it’s new companion, Shin Ramyun Black.

Nongshim Shin Ramyun Black – South Korea

#2533: Nongshim Shin Ramyun Black (SK Version) - South Korea - The Ramen Rater

Here’s the back of the package (click to enlarge). I think this contains beef. To prepare, add everything into a pot with 550ml boiling water and cook for 4 1/2 minutes. Finall,y stir and enjoy!

#2533: Nongshim Shin Ramyun Black (SK Version) - South Korea - The Ramen Rater

The round noodle block.

#2533: Nongshim Shin Ramyun Black (SK Version) - South Korea - The Ramen Rater

The powder base.

#2533: Nongshim Shin Ramyun Black (SK Version) - South Korea - The Ramen Rater

A lot of powder here.

#2533: Nongshim Shin Ramyun Black (SK Version) - South Korea - The Ramen Rater

The sul-long tang powder.

#2533: Nongshim Shin Ramyun Black (SK Version) - South Korea - The Ramen Rater

Light and powdery with a pleasant scent.

#2533: Nongshim Shin Ramyun Black (SK Version) - South Korea - The Ramen Rater

The vegetables sachet.

#2533: Nongshim Shin Ramyun Black (SK Version) - South Korea - The Ramen Rater

A groovy mixture.

#2533: Nongshim Shin Ramyun Black (SK Version) - South Korea - The Ramen Rater

Finished (click to enlarge). Added Salad Cosmo mung bean sprouts, stewed beef and egg. The noodles hydrated very nicely – good thickness and chew – excellent ramyun. The broth is quite good. You have the spicy side and the smooth side – kind of creamy Shin Ramyun with garlic; more savory. The vegetables they include hydrate well. Very good! 5.0 out of 5.0 stars. EAN bar code

#2533: Nongshim Shin Ramyun Black (SK Version) - South Korea - The Ramen Rater

Original Korea Nongshim Shin Black Noodle Soup (Pack of 4)

A timely Shin Ramyun TV spot