Meet The Manufacturer: #1834: Vit’s Taste Of Malaysia Penang Hokkien Mee Fried Instant Noodle

This is the first of a new premium line Vit’s is manufacturing called Taste Of Malaysia. I’ll say right now that I really like Hokkien Mee, but many might not know what it is. Here’s some good info from the Penang Hawker Food Blog:

Hokkien hae mee (Hokkien/Fujian prawn noodles; 福建虾麺) is served in Penang(with a variant served in Singapore known as Hae mee). It is a dish of egg noodles and rice noodles in a fragrant stock, which is made from both fresh shrimp and dried prawns, as well as pork or chicken. Traditionally, small cubes of fried pork fat are added to the soup, but this is now less common due to health concerns. It is garnished with prawns, fish cake, leafy greens, pork ribs, squid, vegetables, crisp deep-fried shallots, spring onions and fresh lime. The dish is served with sliced red chili, light soy sauce and sambal.

Sound good? I’ve had it in Penang and trust me, it is! Let’s check out this new one from Vit’s.

The back of the package (click to enlarge). Contains prawn. To prepare, add noodles and paste to 400ml boiling water and cook 3-4 minutes. Stir and enjoy!

The noodle block.

The paste sachet.

Paste!

Finished (click to enlarge). Added shrimp, Salad Cosmo mung bean sprouts, white onion, fried garlic, sliced pork  and hard boiled egg. The noodles came out nicely – seems like they’re the standard Vit’s kind – nice gauge and good chew. The broth is nice – it definitely features a Hokkien Mee flavor – sweet and prawny. 5.0 out of 5.0 stars. EAN bar code 9556354001060.

Penang as the World Heritage City: From Tourists’ Place Experience Perspectives – (from Amazon) – This book explores the dimensions of Cultural Traits and Heritage tourism in Penang. Penang is attractive to tourists because of its uniqueness, heritage and it is a cultural city with multi- racial ethnic population. Lack of knowledge and experience, combined with different interest may cause the tourism industry collapse. Cultural Traits and Heritage tourism is discussed as Penang’s opportunity to create tourism platform where resources and market would be kept and at the same time, competition with other World Heritage Cities will be created. Cultural Traits and Heritage recently has become an important topic and concept to tourism development especially in Penang since Penang was awarded as the World Heritage City by UNSECO in July 2008. Hence, in this research, it proposes the links of self representation to current desired outcomes of Penang’s distinctiveness and sustainability of Penang UNESCO award. At the same time, the model also tests how these outcomes influence the destination ability to meet tourists’ expectations and how Penang should act in competing in the global heritage tourism industry.

A short slideshow of a hawker stall – along with a lesson in the Hokkien dialect!

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