Interview With Nissin Thailand * Product Samples From Nissin Thailand * Nissin Chilli Noodle Spicy Tom Yum Shrimp Flavour * Nissin Cup Noodles Seafood Creamy Flavour * Nissin Instant Noodles Minced Pork Flavour * Nissin Cup Noodles Moo Manao Flavour * Nissin Instant Noodles Tom Yum Shrimp Saab Flavour * 7-Select Nissin Instant Noodles Shrimp Ma Nao Lui Suan Flavour King Cup * Nissin Chilli Noodles Tom Yum Shrimp Creamy Soup Flavour * Nissin Cup Noodles Minced Pork Flavour * Nissin Super Tom Yum Shrimp * Nissin Instant Noodles Moo Manao Flavour * Nissin Chilli Noodles Stir Fried Holy Basil Flavour * Nissin Cup Noodles Tom Yum Shrimp Sabb Flavour * 7 Select Nissin Instant Noodles Tom Yum Seafood Creamy Flavour King Cup
I must say that the Nissin Japan Meet The Manufacturer really opened some great doors for me – I’ve now done an MTM with Nissin Hong Kong, and today we start one with Nissin Thailand! This interview was conducted with Ms. Janenate Summasujritkul, Marketing Manager.
THE RAMEN RATER> Thank you for agreeing to this interview! To start, can you tell my readers about the history of Nissin Thailand?
NISSIN THAILAND> In 1994, JAPAN’s NISSIN Foods Products Company penetrated into Cup Type Noodles Market in Thailand. It is the joint-venture between Nissin Foods Products (Japan) and Thai Local Company Distributor.
In 2011, NISSIN has fully owned operated the business.
In 2013, NISSIN FOODS (Thailand) opened a new factory in Navanakorn Industrial Estate in Pathum Thani.
And NISSIN would aim for a different market and new products to help stimulate the market. The top quality of condiments and seasoning stay atop the noodles, helping it look appetizing and delicious. Consumers are able to quick satisfying meal, light lunch or snack. Our cup is good heat insulation can keep noodles and soup hot without the outside is getting hot.
TRR> What was the first product you made?
NISSIN THAILAND> In 1994, NISSIN has launched Instant CUP NOODLES BRAND and offered 3 flavors – minced pork, garlic pork & chicken and seafood.
TRR> Your company is located in Thailand. Can you tell us a little about your country?
NISSIN THAILAND> Thailand is located in Southeast Asia along the Andaman Sea and Gulf of Thailand.
Bangkok is Thailand’s capital and largest city as well as is one of the top tourist destinations in the world. Thailand’s weather is generally hot and very hot so Thai food characteristic is chili-hot combined with some curries, fish sauce, citrus, and rice, and is known for having the perfect blend of sweet, spicy, sour, and salty flavors.
TRR> Can you tell us about the varieties of noodles you make?
NISSIN THAILAND> We have 2 varieties of product category and flavors as below;
Cup Type Noodles under NISSIN CUP NOOLDES BRAND; Tom Yum Shrimp Sabb, Minced Pork, Seafood Creamy, Moo Manao and NISSIN CHILI NOODLES BRAND; Tom Yum Shrimp Creamy
Bag Type Noodles under NISSIN BRAND; Tom Yum Shrimp Sabb, Minced Pork, and Moo Manao and NISSIN CHILI NOODLES BRAND; Spicy Tom Yum Shrimp and Stir-Fried Holy Basil.
Mini Cup Type Noodles under POOH MINI BRAND; Chicken with Corn, Seaweed, Crab, Chicken with Mushroom and Roast Pork.
TRR> How does your noodle making process differ from other instant noodle manufacturers?
NISSIN THAILAND> NISSIN’s noodle is ahead of other noodle manufacturers in term of noodle color and noodle texture which is the key factors in noodle making. Our production achieved high-quality food products and also has quality control at every step, from flour input to the packaging of finished products.
TRR> A lot of people are concerned with their sodium intake. How would you recommend people enjoy your product as part of a healthy meal?
NISSIN THAILAND> NISSIN’s product has added on “NAK KREUNG CONCEPT” (Full Load of Condiments: by adding more quality of vegetables and meats as well as eggs) which focus on good nutrition that can promote health and lead to adequate food and nourishment.
TRR> Are you involved in your local community or participate in charities?
NISSIN THAILAND> We are involved and participated in Thailand Red Cross Society as well as Thailand National Children’s Day also.
TRR> Are there any new products coming soon?
NISSIN THAILAND> Yes, we are. Normally, we plan to launch new products in every year.
TRR> In what countries are your products popular? Do people enjoy them differently in different places?
NISSIN THAILAND> Basically, we produced and mainly sold in domestic market, Thailand and our products are familiar by Myanmar, Laos and so on.
Yes, they do.
TRR> When you make noodles for yourself, what do you like to add to them to make them extra special?
NISSIN THAILAND> Some people made and added them some extra special by chopping up some vegetables such as bean sprouts, cabbage, or broccoli. Or even chopped up and throwing in some chicken or pork is a guaranteed. If you’re feeling lazy, adding a fried or boiled egg on the top of your noodles is an easy for something a little different.
Moreover, we have many ways to make instant noodles taste incredible by adding quick grilled items such as sun-dried squid, meats, or deep-fried snacks sausages form the mobile street stalls along the roadside shop.
THE RAMEN RATER> Thank you very much for this opportunity to learn about Nissin Thailand and your products!
Thus, we begin a new adventure of flavor, this time to Thailand. I want to thank Ms. Janenate Summasujritkulfor doing this interview and sending samples and great information!